FFN #48: If big brands are doing it, why aren’t we? 💁🏼‍♀️

This week: Writing content that sells, 50% discount to Flodesk, Jobs & More!

Just Hear Us Out…

Yes, we’re back talking about email marketing - but for good reason! So don’t scowl at me. Email marketing is one of the best ways to drive conversions and increase sales in your biz. This is because you are in full control of your list, unlike social media marketing where it is more like a rented space (we’re looking at you TikTok). With email marketing, you can easily nurture your list and eventually encourage them to take a purchasing action. There’s a reason all big brands use and invest a lot of $$ into email marketing, so it’s time we do it in our small businesses too.

When life gets ya down, you know what you gotta do? Just keep swimming…

-Dory  

🤔 Why Does it Work?

Let’s get straight to the point. Email marketing works because it allows you to build a relationship with your audience, deliver relevant and helpful content, position yourself as the go-to expert in your field and persuade clients to take action. Unlike other forms of marketing, email marketing gives you direct access to your client’s inboxes, where you can catch their attention and interest. Email marketing also has a high return on investment, as it costs little to set up and run, and can generate more conversions than other channels. Unlike the unpredictable world of social media, your newsletter is a stable, reliable way to build lasting relationships with prospective clients. Flodesk is a brilliant option for showcasing your work and connecting with your community. We love that they offer a flat rate, no matter how large your list, as well as letting you send unlimited emails - affordable software <3. Their templates are beautiful, you can set up simple yet effective automation and you can sell digital products, so as your service offerings expand you know they’ve got you covered. Our friends at Flodesk gave us an exclusive discount.

Use code ‘FFFLODESK’ at checkout to receive 50% off! #partner

💰 Crafting Content That Sells

The content of your emails is essential for attracting and converting your clients. You should write emails that are clear, concise, and compelling, that speak to the pain points, needs, and goals of your audience. Use a friendly and professional tone, and include a clear call to action that tells them what you want them to do next. Examples of effective email content for freelancers include welcome emails introducing yourself and your services, educational emails providing tips or resources related to your niche, case study emails showcasing success stories and testimonials from previous clients, promotional emails offering discounts or bonuses for your services, and follow-up emails reminding prospects of the benefits of working with you. You can also use Flodesk to sell a service or a consulting session, making it so easy for prospective clients to pay you!

📈 How to Grow

To attract more clients and in turn business, you need to keep growing your email list. You can do this by promoting your email list on your website, blog, social media, or other platforms, and by encouraging your subscribers to share your emails with their friends, colleagues, or networks. You can also use tools like lead magnets, paid ads, Facebook groups, or e-books to capture more leads and grow your email list. The more people you have on your email list, the more opportunities you have to showcase your value and get more clients.

Rael

Excuse me for one moment while I take off my business hat. Rael’s skincare is elite! Rael thoughtfully designs their skincare with clean ingredients inspired by nature. None of those harsh chemicals ruining your skincare barrier and giving you short-term results while messing with your body. I love that they’re female-founded and their mission is to help women feel more comfortable throughout their cycle. Chefs Kiss! 

🎥 5 lessons from 10,000+ hours of freelancing 

🤓 Where we like to find clients!

🧚🏼 The cutest manifestation book

🏺 New hobby unlocked?! 

💡Don’t forget this free workshop for tips on growing your freelance biz!

Email Marketing Strategist

CNW Digital is looking for a rockstar PT email marketing strategist, with the opportunity to grow into full-time. $15-35/hr. Freelance. Remote.

Social Media Virtual Assistant

Third Space is looking for a part-time virtual assistant to help their digital marketing agency with some social and administrative tasks. $15-$25/hr. Freelance. Remote.

Business Operations Manager

‍Two Cents Insights is looking for an Operations Business Manager responsible for overseeing, analyzing and optimizing their day-to-day operations, working directly with their CEO. $3,000 USD per month. Freelance. Remote.

Video Content Creator

Creative Circle’s education consulting client is looking for a remote Video Content Creator to join their team for about 4-6 weeks. $32.50 - $36.11/hr. Freelance. Remote.

Pique

As I have said before, I am in my ✨wellness ✨ era, so obviously drinking Matcha has become my entire personality - but for good reason! Did you know it has 30 times more antioxidants than blueberries? Wild I know. The thing is you need to make sure you have a great-quality matcha to get all the benefits. Thankfully, my friend put me onto Pique’s ceremonial grade, 100% organic and quadruple toxin screened match. So you aren’t drinking won’t be drinking heavy metals, pesticides, toxic mold or radioactive isotopes - thank goodness! You won’t find another matcha with such strict standards to ensure the ultimate purity for daily drinking. Our friends at Pique have given us an exclusive discount, click the link below to get up to 15% off and a free beaker and frother. #partner