FFN #70: Is Your Paycheck the Problem

📈 Know Your Worth - Then Add Some!

Setting your rates can feel like throwing darts at a pricing board, but here’s the deal—you need to aim high. Many freelancers, especially women, tend to undercharge because they’re afraid of scaring off clients. Stop! Instead of basing your rates on what you think someone might pay, factor in your experience, the value you bring, and—let’s not forget—those pesky business expenses. Still feeling unsure? A little market research never hurts. Check what others in your niche charge and give yourself permission to be in the premium range. You’re not just offering a service; you’re offering expertise. This leads us to our next point…

💸 What are Your Fellow Freelancing Females Charging?

Sometimes we just need a little data to back us up - we get it, that’s why we created our Rate Sheet.

Here are a few quick figures for you from your fellow freelancing females (USD): 

• $99 is the average hourly rate

• $759 Is the average day rate 

• $7745 Is the average monthly rate  

For specific industry averages, head to our rate sheet!

📦 Bundle it Up

Packaging your services isn’t just a cute way to present your offerings—it’s a way to boost your income and make life easier for your clients. Instead of charging per hour or per task, think in terms of packages. For example, if you’re a social media manager, offer a “Starter Growth Package” that includes content creation, scheduling, and analytics. Bundles not only help you avoid nickel-and-dime pricing, but they also make clients feel like they’re getting a complete solution—and we all love an all-in-one deal.

✨ Offer Value - Not Discounts

Here’s the truth: clients who shop around for the lowest price are not your dream clients. Instead of cutting your rates to win them over, focus on adding value to your services. This could be bonus consultations, helpful guides, or priority support. By showing that your packages come with a little extra magic, you’re creating a sense of exclusivity. The right clients will see that working with you isn’t just a transaction—it’s an investment. And that’s exactly how you should treat your business too.

Coconut Cookie Bites

I have been really really into these lately. You know when you aren’t hungry but just snacky in the afternoon? Well, these absolutely hit then. Made from literally 7 all-natural ingredients, these cookies won’t give you a belly ache but will satisfy that sweet craving.